About Simply Cool

Simply Cool was founded in 2010 by a group of friends who shared a passion for creating comfortable, stylish clothing suitable for both outdoor activities and everyday life. The brand originated in a small workshop in Portland, Oregon, where the founders aimed to blend functionality with fashion. Their initial product line consisted of basic t-shirts and lightweight jackets made from sustainable materials, reflecting their commitment to environmental responsibility.

In its early years, Simply Cool focused on local markets, participating in artisan fairs and collaborating with local retailers. The brand's unique approach to casual wear quickly gained traction, leading to increased demand. By 2012, Simply Cool expanded its product line to include activewear, introducing moisture-wicking fabrics and ergonomic designs that catered to outdoor enthusiasts and urban dwellers alike.

The brand reached a significant milestone in 2015 when it launched its online store, allowing it to reach a broader customer base beyond the Pacific Northwest. This digital expansion was complemented by a robust social media presence, enabling the brand to connect directly with consumers and cultivate a community around its values of sustainability and versatility.

Over the following years, Simply Cool continued to evolve, introducing seasonal collections and collaborating with eco-conscious influencers. By 2020, the brand had developed a reputation for its innovative designs, successfully integrating technology into fabrics for enhanced performance. In 2023, Simply Cool celebrated its 13th anniversary with a new line focused on recycled materials, demonstrating its ongoing commitment to sustainability.

Today, Simply Cool stands as a well-respected name in the activewear market, known for its dedication to quality, eco-friendly production, and the ability to adapt to changing trends while staying true to its original mission.